Privacy Policy

This Privacy Policy enlists the methods and reasons we collect and hold from individuals online or offline.

We have taken steps to be compliant with the requirements to protect the security of your personal information. We will only use and disclose your personal information for the primary purposes of our business when you have given express consent to do so. We do not disclose your personal information to any third party.

This Policy applies to any visitor to our website www.loveamma.com users of our services; individuals who contact us or with whom we communicate via phone, email, or otherwise; and customers.

We provide buyers and sellers (referred to as, respectively, “buyers” and “sellers” and, together, “users”) with an e-commerce platform www.loveamma.com (the “site”, “service”) that enables the purchase of products.

Information We May Collect

We may process the following categories of personal information about you:


Names, Email Ids, passwords in an encrypted form, phone numbers, interests on categories, activities on Love, Amma, business following, and offers. 

Records of any consent you may have given, together with the date and time, means of consent, and any related information.

Any views,  interests, opinions, and feedback that you send to us, or leave with us while using our services or publicly post about us on social media platforms or while using our services, including on forums.

Data related to your searches or your activities while using our website. 

Personal Information

We do not seek to collect or otherwise Process your Personal Information. Where we need to Process your Sensitive Personal Information for a legitimate purpose, we do so in accordance with applicable law.

We do not collect or otherwise process Personal Information about race or ethnicity, political opinions, religious or philosophical beliefs, trade union membership, physical or mental health, any actual or alleged criminal offenses or penalties, or any other information that may be deemed to be sensitive.

Methods of Collecting Information

We may collect information about you directly from you when you contact us; when you make a sale or subscribe to our website or newsletter; when you make your personal information public through social media or other means; when you download, install, or use any of our services; when you visit our Site; when you register to use any of our services; or when you interact with an agent on our Site or services. We may also receive your information about you from third parties (e.g., social network sites). We may also create information about you, such as records of your interactions with us. Love, Amma is not responsible for the personal information you volunteer about yourself in public areas of the Services. This Policy does not cover the practices of third parties who may provide information about you to Love, amma.

Information Usage Purpose

We may process user information for the following purposes:

  • Providing the services  
  • Communicating with the user
  • Providing advertising on the services
  • Observing user engagement and purchase activity across the website
  • marketing our services and offerings to current and prospective customers
  • Managing our IT systems
  • Financial management
  • Conducting surveys
  • Ensuring the security of our systems 
  • Conducting investigations where necessary 
  • Compliance with applicable law
  • Improving our Services.
  • Data Retention

We keep your personal data for as long as reasonably necessary for the purposes set above. Except as noted below, we will retain your account profile data as necessary for our legitimate business purposes or to comply with our legal obligations (such as record keeping, accounting, fraud prevention, and other business administrative purposes); generally, where we no longer have a legitimate business purpose to retain it, we will delete such personal data within 180 days after the closing of your account. However, we will maintain your personal information longer where required for tax or accounting purposes, to ensure we would be able to defend or raise a claim, or where we have a specific need to retain, though we will generally not keep personal data for longer than five (5) years following the last date of communication with you. Where your information is no longer required, we will ensure it is disposed of in a secure manner.

Cookies

Cookies and tags are used to help recognize a returning visitor, and to help customize the visitor’s online experience. Unless a visitor specifically informs us of his/her identity (e.g. by registering with us), we will not know who the individual visitor is. We collect data from the users about their on-site browsing behavior including the products they are looking at, they are adding to the cart, abandoning at the checkout, and making purchases, with the help of third-party cookies (Facebook pixel, Google pixel, Pinterest pixel, Quora pixel, etc.).

Protection of Personal Information

We follow generally accepted industry standards to protect personal information, during transmission and once we receive it. We use administrative, physical, and technical measures designed to protect it from unauthorized access, loss, misuse, disclosure, alteration, or destruction.

Any data collected by Love Amma for the purposes of assessment is protected by encryption. Encryption prevents unauthorized data manipulation; limits data access to authorized users and monitors key usage to ensure that the data cannot be changed without authorization. Love, Amma use of encryption together with our access controls provide users to have confidence in their data’s integrity.

Transit – When we need to transfer information out of our firewall, we use SSL encryption to store your data. We use the highest standards commercially available to protect your personal information, no method of transmission over the internet or method can ever guarantee its absolute security.

User Rights

  • Right of access and modification
    You have the right to access your personal information and to correct or update the personal information that you have provided to Love, Amma. If you wish to do so, please contact us with proof of identity, as provided in the Contact Us section (below). You can expect a response to your request within 5 business days.
  • Right to Delete your Information 
    If the user wishes to cancel your account or request that we no longer use your information to provide you services, please contact us with proof of identity, as provided on the Contact Us page. We will accommodate your request to the extent practicable and to the extent that it does not otherwise conflict with any of our other obligations. We reserve the right to retain and use your information as necessary to comply with our legal obligations, resolve disputes and enforce our agreements.
  • Right to opt-out or restrict the use of your personal information 
    The user may unsubscribe from receiving a newsletter by contacting us as set out in the Contact Us page or clicking on the unsubscribe link provided in the newsletter.

In some cases, we may not be able to remove your Personal Information, in which case we will let you know this and explain why.

Blocking Cookies 

The user has the right to block cookies. Most browsers automatically accept cookies. You can instruct your browser, by editing its options, to stop accepting cookies, or prompt you before accepting a cookie from the Site that you visit. If you decide not to accept our cookies, you will be able to access those parts of our Site that are available to the general public, but you will not be able to access most of our Services.

Privacy Policy Changes

From time to time we will revise and change this Privacy Policy. If we make material changes, we will place a prominent notice on the Site or will send you a notice to the email address that you provided to us.

Contact Us

If you have any questions or complaints about this Privacy Policy, the collection of your data, Personal information use, management, or disclosure of your personal information, accessing or modifying your personal information please contact us. We will attempt to respond to your questions or concerns promptly after we receive them.